---
title: "Competitive Landscape Mapping - Air Market"
description: "You need to show how a company sits against the others in its market, usually in a deck. This gives you the structure for that: market positioning, a closer look at each competitor, side-by-side comp…"
canonical: "https://airmarket.ai/app/competitive-analysis"
---

[Air Market](/) / [Marketing](/category/marketing) / Competitive Landscape Mapping

Skill by [Anthropic](/@anthropics)

# Competitive Landscape Mapping

Build the deck that shows where a company stands against its peers

## What this does

You need to show how a company sits against the others in its market, usually in a deck. This gives you the structure for that: market positioning, a closer look at each competitor, side-by-side comparison, and a strategic read at the end. Reach for it when a competitive landscape or investment memo deck is due.

### Top 3 things it does for you

- Build a competitive landscape deck
- Find out who a company's competitors actually are
- Benchmark a company against its peers

## Information

**Competitive Landscape Mapping at a glance**

|  |  |
| --- | --- |
| Kind | Skill |
| Publisher | [Anthropic](/@anthropics) |
| Category | [Marketing](/category/marketing) |
| Works with | Agent Skills - an open standard supported by 40+ agents |
| Size | 13 KB |
| Licence | Apache-2.0 |
| Repository | [anthropics/financial-services](https://github.com/anthropics/financial-services/tree/bb4a2b3e53cf27f8900b33ed6a2d95ed32e57f1d/plugins/agent-plugins/market-researcher/skills/competitive-analysis) |
| GitHub stars | 34,484 (as of Nov 2026) |
| Installs | 2,518, counted by skills.sh (Nov 2026) |

## Security report

**Verified.** AIR scanned this exact version of Competitive Landscape Mapping and flagged nothing. AIR's verdict: **safe**.

**What Competitive Landscape Mapping's check was run against**

|  |  |
| --- | --- |
| Commit | bb4a2b3e53cf27f8900b33ed6a2d95ed32e57f1d |
| Content hash | 7bf12359bfaef00f0587d26b35a2d3b19e5f7ac4b30f723a9e59de2ebafabcde |
| Files read | [Browse the files at this exact commit](https://github.com/anthropics/financial-services/blob/bb4a2b3e53cf27f8900b33ed6a2d95ed32e57f1d/plugins/agent-plugins/market-researcher/skills/competitive-analysis/SKILL.md) |

A scan is named by the exact content it read, not by a version number. A different version is a different artifact, and nothing here applies to a version AIR has not scanned.

[Read the full security report for Competitive Landscape Mapping](/security/competitive-analysis)

## About Competitive Landscape Mapping

This is a framework for building competitive landscape decks: market positioning, competitor deep-dives, comparative analysis, and strategic synthesis.

Use it for a competitive landscape, competitor analysis, peer comparison, market positioning assessment, strategic review, or investment memo deck. It also covers questions like who the competitors to a company are, benchmarking one against peers, building a market map, or any request to systematically evaluate competitive dynamics across an industry.

## What's inside

- SKILL.md - instructions
- references/frameworks.md - reference
- references/schemas.md - reference

## Questions

### Is Competitive Landscape Mapping safe to install?

AIR scanned this exact version of Competitive Landscape Mapping and flagged nothing. AIR's verdict: safe. The verdict is named by the content that was read, at commit bb4a2b3e53cf, so it cannot drift onto a version nobody scanned. The full report is at https://airmarket.ai/security/competitive-analysis.

### How do I install Competitive Landscape Mapping?

Open https://airmarket.ai/app/competitive-analysis on Air Market and use the install action: Air Market hands Claude a prompt naming this exact skill, and Claude sets it up. Source, pinned to the exact commit this listing describes: https://github.com/anthropics/financial-services/tree/bb4a2b3e53cf27f8900b33ed6a2d95ed32e57f1d/plugins/agent-plugins/market-researcher/skills/competitive-analysis. Install from that link, not the branch.

## Related on Air Market

- [More Marketing listings](/category/marketing)
- [Everything by Anthropic](/@anthropics)

---

Canonical URL: <https://airmarket.ai/app/competitive-analysis>
