---
title: "Performance Report - Air Market"
description: "A campaign has wrapped, or a reporting deadline is here, and someone senior needs to understand the numbers without reading a spreadsheet. This builds a marketing performance report with the key metr…"
canonical: "https://airmarket.ai/app/performance-report"
---

[Air Market](/) / [Marketing](/category/marketing) / Performance Report

Skill by [Anthropic](/@anthropics)

# Performance Report

Hand stakeholders the story behind the campaign numbers

## What this does

A campaign has wrapped, or a reporting deadline is here, and someone senior needs to understand the numbers without reading a spreadsheet. This builds a marketing performance report with the key metrics, the trends, what went well and what did not, and a ranked list of what to fix. Reach for it whenever you owe stakeholders a summary.

### Top 3 things it does for you

- Write up how the campaign went
- Prepare the monthly channel summary
- Turn the data into an executive summary

## Information

**Performance Report at a glance**

|  |  |
| --- | --- |
| Kind | Skill |
| Publisher | [Anthropic](/@anthropics) |
| Category | [Marketing](/category/marketing) |
| Works with | Agent Skills - an open standard supported by 40+ agents |
| Size | 19 KB |
| Licence | Apache-2.0 |
| Repository | [anthropics/knowledge-work-plugins](https://github.com/anthropics/knowledge-work-plugins/tree/9789ea78ad66e395a9c709146cacecdc14ce2abf/marketing/skills/performance-report) |
| GitHub stars | 23,642 (as of Nov 2026) |
| Installs | 3,128, counted by skills.sh (Nov 2026) |

## Security report

**Verified.** AIR scanned this exact version of Performance Report and flagged nothing. AIR's verdict: **safe**.

**What Performance Report's check was run against**

|  |  |
| --- | --- |
| Commit | 9789ea78ad66e395a9c709146cacecdc14ce2abf |
| Content hash | 5e48909a903763a0e55129ca0728f9fd8ae7725c389f1edac47e5bb1c3e92b04 |
| Files read | [Browse the files at this exact commit](https://github.com/anthropics/knowledge-work-plugins/blob/9789ea78ad66e395a9c709146cacecdc14ce2abf/marketing/skills/performance-report/SKILL.md) |

A scan is named by the exact content it read, not by a version number. A different version is a different artifact, and nothing here applies to a version AIR has not scanned.

[Read the full security report for Performance Report](/security/performance-report)

## About Performance Report

This builds a marketing performance report covering key metrics, trend analysis, wins and misses, and optimization recommendations in priority order.

Use it when wrapping a campaign, preparing weekly, monthly, or quarterly channel summaries for stakeholders, or when you need the data translated into an executive summary with priorities for the next period.

## What's inside

- SKILL.md - instructions

## Questions

### Is Performance Report safe to install?

AIR scanned this exact version of Performance Report and flagged nothing. AIR's verdict: safe. The verdict is named by the content that was read, at commit 9789ea78ad66, so it cannot drift onto a version nobody scanned. The full report is at https://airmarket.ai/security/performance-report.

### How do I install Performance Report?

Open https://airmarket.ai/app/performance-report on Air Market and use the install action: Air Market hands Claude a prompt naming this exact skill, and Claude sets it up. Source, pinned to the exact commit this listing describes: https://github.com/anthropics/knowledge-work-plugins/tree/9789ea78ad66e395a9c709146cacecdc14ce2abf/marketing/skills/performance-report. Install from that link, not the branch.

## Related on Air Market

- [More Marketing listings](/category/marketing)
- [Everything by Anthropic](/@anthropics)

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Canonical URL: <https://airmarket.ai/app/performance-report>