---
title: "User Segmentation - Air Market"
description: "Your feedback is all over the place because it is coming from people who want different things. This groups users by how they behave, what they are trying to get done, and what they need, and identif…"
canonical: "https://airmarket.ai/app/user-segmentation"
---

[Air Market](/) / [Marketing](/category/marketing) / User Segmentation

Skill by [Pawel Huryn](/@phuryn)

# User Segmentation

Your feedback pile is not one audience

## What this does

Your feedback is all over the place because it is coming from people who want different things. This groups users by how they behave, what they are trying to get done, and what they need, and identifies at least three distinct segments. Reach for it when one set of feedback keeps contradicting another.

### Top 3 things it does for you

- Sort a mixed pile of user feedback into groups
- Find the distinct types of user you actually have
- Build a segmentation model from what users say

## Information

**User Segmentation at a glance**

|  |  |
| --- | --- |
| Kind | Skill |
| Publisher | [Pawel Huryn](/@phuryn) |
| Category | [Marketing](/category/marketing) |
| Works with | Agent Skills - an open standard supported by 40+ agents |
| Size | 4 KB |
| Licence | MIT |
| Repository | [phuryn/pm-skills](https://github.com/phuryn/pm-skills/tree/020ee82501d9c09f9b989517c4cf9641bad057ff/pm-market-research/skills/user-segmentation) |
| GitHub stars | 25,589 (as of Nov 2026) |
| Installs | 2,856, counted by skills.sh (Nov 2026) |

## Security report

**Verified.** AIR scanned this exact version of User Segmentation and flagged nothing. AIR's verdict: **safe**.

**What User Segmentation's check was run against**

|  |  |
| --- | --- |
| Commit | 020ee82501d9c09f9b989517c4cf9641bad057ff |
| Content hash | 914eecce3f5ea51ef7f2f4a4ef1946314c460b1df9bfdc93ed81951f06e0ee3d |
| Files read | [Browse the files at this exact commit](https://github.com/phuryn/pm-skills/blob/020ee82501d9c09f9b989517c4cf9641bad057ff/pm-market-research/skills/user-segmentation/SKILL.md) |

A scan is named by the exact content it read, not by a version number. A different version is a different artifact, and nothing here applies to a version AIR has not scanned.

[Read the full security report for User Segmentation](/security/user-segmentation)

## About User Segmentation

Segments users from feedback data based on behavior, jobs to be done and needs, identifying at least three distinct user segments.

Use it when segmenting a user base, analyzing diverse user feedback, or building a segmentation model.

## What's inside

- SKILL.md - instructions

## Questions

### Is User Segmentation safe to install?

AIR scanned this exact version of User Segmentation and flagged nothing. AIR's verdict: safe. The verdict is named by the content that was read, at commit 020ee82501d9, so it cannot drift onto a version nobody scanned. The full report is at https://airmarket.ai/security/user-segmentation.

### How do I install User Segmentation?

Open https://airmarket.ai/app/user-segmentation on Air Market and use the install action: Air Market hands Claude a prompt naming this exact skill, and Claude sets it up. Source, pinned to the exact commit this listing describes: https://github.com/phuryn/pm-skills/tree/020ee82501d9c09f9b989517c4cf9641bad057ff/pm-market-research/skills/user-segmentation. Install from that link, not the branch.

## Related on Air Market

- [More Marketing listings](/category/marketing)
- [Everything by Pawel Huryn](/@phuryn)

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Canonical URL: <https://airmarket.ai/app/user-segmentation>